Traits
Solid brand strategy,
emotional brand
spirit and relevant brand messaging.
Holistic brand systems, useful
assets and simple guidelines.
Distinctive and memorable brand
identity elements that will stand out.
We immerse ourselves in your brand world by conducting first-hand interviews with your internal teams, customers and external stakeholders. We run strategic workshops remotely or in person with key leaders and departments to generate discussion and alignment. We gather insights and build a complete picture of your brand that we present meaningfully and clearly with the latest collaborative tools.
Our approach is to create compelling and powerful brand strategy that resonates with teams and connects with customers. We can help position your brand to stand out from the competition and be known for something meaningful. We will work with you to define brand purpose, brand proposition, brand position, brand behaviours, brand values, brand architecture and brand spirit. We will write engaging manifestos and messaging that appeals to crucial stakeholders, audiences and internal teams that translate the strategy into powerful stories. We build vibes. We think in words, pictures, motion, and texture from the start so that there is a seamless transition between strategic and creative phases.
Our creative process is designed to connect a brand’s story to its experience. We have a holistic approach that simultaneously explores visual, verbal, interactive and textural elements.
Hey Team,
I’m Tom Douglas — a Design Director with 13 years’ experience turning sharp thinking into powerful creative. I lead across strategy, copy and design, building ideas that aren’t just exciting, but structured, scalable and built to last.
I’m comfortable owning a brief from start to finish — shaping the concept, pressure-testing it, and evolving it into cohesive systems and campaigns. I care deeply about the craft. Graphic design and art direction aren’t just skills to me — they’re obsessions.
My creative lens is bold and progressive. I've learnt the rules and I know when to bend or break them! I thrive in teams that value brave thinking and high standards, and I bring a calm, steady presence when the pressure’s on. I love the tension of a big challenge — and the satisfaction of landing it.
I’m confident in the room, enjoy workshopping with clients, and know how to build strong, trusted relationships along the way.
Cheers, Tom.
Experience —
I have experience delivering effective creative work along with directing design teams to deliver brand projects for national and international clients.
Leadership —
I’m a natural collaborator and leader. I am at ease leading multidisciplinary teams, and can bring energy and enthusiasm to all stages of the creative process.
Efficiency —
I am comfortable working as a team and confident taking part in interviews, workshops and interactions
with clients.
Flexibility —
I am able to juggle several tasks with ease, prioritise work-streams, and delegate tasks effectively with strong organisational skill. Confident working across any industry.
Master toolkit —
I am a master of my discipline, with hunger to go beyond, discovering new tools and developing your own.
Facilitator —
I am confident running interviews, workshops and interactions with senior clients, enabling creative leaps and break-through political impasses.
Savvy —
Commercially savvy, I am able to design and build a vision for a project with a view to growing long-term client relationships.
— Frost
— Block
— Re
— Extrablack
— Theola
— Folk
— Blurr Bureau
— Ascender
— Canvas Group
— FutureBrand
— Co-Partnership
— Brand & Co
— Goodwork Agency
— Houston Group
— UNKL
— Uberbrand
— Wite Kite Studio
— BMF
— Bold Inc
— We Are Unity
— R/GA
— Present Co
